Someone is Always Watching

While no one is paying attention, our privacy slowly slips away. We have at our fingertips all kinds of new technology that makes life so much easier and more convenient. At the same time, it puts everyone in a position to be held accountable for every mistake they make.

This was brought home to me by two stories on the same day this week on CBS This Morning. The first was about new technology in cars, and the second about a controversial photograph.

The auto technology story is very interesting. The new touch screens on some of the higher end cars help with navigation for regular trips as well as for emergencies. If the car is low on gas, it will direct the driver to the nearest service station and allow payment from inside the car and allow occupants of the car to order food from the snack bar inside. The Wi-Fi modem also allows drivers to make reservations on the way to a destination.

This sounds very convenient, but all that convenience comes at a price. While drivers take advantage of these new gadgets, the car is recording all kinds of data with “the power of 20 personal computers and [it] can process up to 25 gigs of data every hour – some of it beamed back” to the manufacturer. 

The data includes not only driving habits, but also personal preferences. There is so much data that experts estimate that the data stream will soon be more profitable to carmakers than the car itself. Information about purchases can be sold to advertisers who may also pay to put promotions on the screen. Drivers can now voluntarily share data with insurance companies to take advantage of good driving habits and secure a lower rate.

If people don’t fight to keep this information voluntary, however, think of how fast it can get out of control. This, like the cell phone, is one more source for law enforcement in case of crashes, other motor vehicle incidents or criminal investigations. It is a possible source for insurance investigations or rate setting, an additional source for spam (disguised as targeted advertising) and many other problematic scenarios as the cars record location, stops, speed, erratic driving, hard-braking and driver eyelid movements with inside cameras. 

All this seems harmless and some of it is even good, leading to better safety and maintenance, but make one mistake…. Your car is spying on you.

But spy-like technology is not only in your car: it’s everywhere. The second story was about the prom photo from Baraboo, Wisconsin where a group of 30 high school boys seemed to be making a Nazi salute. The staged photo from last May was posted to Twitter last Sunday and has sparked “international outrage.” 

CBS didn’t identify who posted it or find out why it would be posted six months after the fact. According to one of the students who didn’t participate, the photographer only said, “Raise your hand,” and he thought the idea was just a joke on the part of some his classmates. The photographer denies the charge against the boys saying it was supposed to show them waving to their parents. No one talked to any of the other students to find out their intentions. But it’s too late, as our wonderful technology instantly allowed people around the world to be shocked and outraged.

It is without a doubt that CBS and other news outlets picked up on this story for the shock value. But is it really shocking that a bunch of high school boys would participate in this kind of tasteless, insensitive horseplay? And it wasn’t even premeditated, as was the case of Prince Harry wearing a Nazi uniform to a party when he was two or three years older than these kids. But the outrage merchants never cut anybody any slack. (It’s a good bet none of these boys will be eligible to serve on the US Supreme Court forty years from now.)

Remember, no one is allowed to make mistakes (or bad jokes) anymore. Someone or something is always watching, recording or posting, eager to spread or sell the information. Scary!